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Porsche

Germany

Porsche wanted to raise after-sales service standards across its global network. To do that, they needed a single platform to share service processes with over 800 Porsche Centers. The goal was to ensure consistency, reflect the brand’s quality, and make it easier for teams to access what they needed.

19 markets launched in the rollout phase

The Challenge

With hundreds of Porsche Centers, subsidiaries, and importers operating across global markets, service processes were inconsistent. The brand needed a unified system to align after-sales experiences worldwide.

This wasn’t just a tech upgrade. Porsche needed a solution that could embed consistent standards into daily workflows. The goal was to streamline how service guidance was shared, ensure brand-level consistency, and support better communication across regions.

Our Solution

Our experts built a secure, user-friendly platform to meet global demand. It focused on accessibility, adaptability, and brand alignment.

1

Digital knowledge system

We replaced outdated paper guides with the Porsche Service Core Process (SCP), a web-based platform that gives partners access to current after-sales standards.

2

Designed for global consistency

Each Center now accesses the same core process information, adapted for local markets. This ensures alignment without losing flexibility.

3

Brand &
customer
expectations

The SCP features high-quality visuals and an intuitive UX that matches the Porsche experience.

4

Tested,
adapted &
scalable

We started with an MVP in two markets, gathered feedback, and iterated. The platform is now live in 19 regions, with more planned.

Impact of Our Work

Platform rolled out across different continents
>5
Now supports multiple Porsche Centers
>800
MVP delivered in months not years
>4
One launch across many international markets
>19

Client Background

Porsche AG is a global luxury automotive manufacturer, delivering over 310,000 vehicles annually and generating more than €40 billion in revenue. The brand operates across multiple Porsche Centers worldwide, serving a diverse international market.

To maintain brand consistency, Porsche’s after-sales service needed a solution for all its markets. A unified platform was needed to standardize processes, uphold premium standards, and support communication across its global service network.

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